It would be great to have more weapons with a complex and spectacular moveset. The Warrior Priest 2h hammer is a good example of such a weapon
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Having worked in advertising for 15 years teaches you not to mince words and be brutally direct. Focusing on a singular thing and deconstructing it is part of the job. I can see how it would come across as targeted.
I also believe that people have too thin a skin nowadays but that’s just me being a millennial boomer heh
Maybe so. But that’s a hole of their own making and refusing to fix the problems that make them ‘misword things’ all the time is just digging it deeper.
Then I have to question your literacy. When you say ‘there’s an update on the 25th, the itemization part of it is in testing and will get a devblog’, that means itemization is coming on the 25th.
Words mean things. Fatshark appears to struggle with this concept greatly.
Then again, these are the same people who have like five different damage modifier effects under borderline-identical names. Maybe it’s a universal problem.
That’s not ‘changing gears later’, that’s doing something else.
AKA, lying by omission.
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Oh nice, I also come from that background! 
We’re likely around the same age, but yeah; so long as you’re not like, using “you” in a personal sense, I’m totally fine with launch comms being criticized; lord knows they didn’t help matters AT ALL.
Ultimately, CMs really don’t have as much sway as people think they do, and are usually the first people stuck between a rock and a hard place.
Edit: For better or worse, traditional advertising has been way more straightforward than game advertising, in my opinion; due to a variety of industry factors, but that’s a discussion for another thread. 
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Well there’s a couple of reasons for the negativity.
First of all, the entire Skulls thing was a cluster. We were asked to tune in for it, and it showed… nothing. Even before the actual showing, the incredibly lack-luster and out of touch in-game event had already gone live.
Then the post mentioned the map, some weapons (ok cool, but pickaxes ported from the fantasy game???)… and then told us nothing at all about itemization except that they’re working on it, which we already know.
The dev blog detailing the changes should have come for Skulls, so that feedback could be given. I think a large amount of people can’t and won’t trust Fatshark, so we need to know what the update is. There is no way for us to get excited about itemization before we know what it is. Because the odds are FS will screw it up.
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A terrible trait to have 
Game advertising is certainly… different. But at the end of the day each market has it’s pitfalls and disgusting secrets. I say this having worked extensively for big pharma, banks and fashion brands. My personal axis of evil.
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A terrible trait to have
You mean very critical, blunt, and jaded from having to kill our darlings over and over?
Pharma wins; holy balls that’s a rough one.
And yeah, game industry is still generally immature in terms of strategy, with things being almost star-studded rock star type of advertising, which I’m not sure works much anymore with people being on the up and up with media literacy nowadays.
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The negativity (edit for clarity: about itemization) in this and Raggy’s other thread is not about the things you’ve mentioned. It is about the language of the announcement reading to some as both an explicit guarantee that itemization will be in the update and simultaneously a “cop out” saying it definitely won’t be.
New map confirmed for 6/25. Great. New, non-mark, weapons (a common ask/complaint) confirmed for 6/25. Great.
But we did learn something we didn’t know: itemization update is coming sooner than pretty much anyone thought, even if it doesn’t launch on 6/25 (which we learned in this announcement is their goal, so long as it passes testing and is ready).
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Being dead inside is bonus in this field kek
Yeah I’ve definitely danced with a few devils. Fun fact pharma isn’t the worst out there
I agree in regards to game advertising. It’s very old school with some random new age stuff haphazardly mixed in. I prefer the indie approach much more. Build a small tight knit community. Treat them with respect and communicate often. After that all you have to do is focus on your product and have your loyal brand ambassadors spread your games gospel.
I’m also aware that this approach doesn’t scale with AA or AAA games 1:1 but Larian has proven it can be translated very well.
But not everyone has a secret 30% tencent buy in to strengthen their piggy bank like good old seven did for the almost endless early access.
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Is the secret that Solo Mode is coming?
I get that, but then why not just say something like “We have also made significant progress on the Itemization update and will share our new development with you in a new dev blog”?
It’s again the expectation guidance that could be better. It’s better to have a nice surprise, than falling short of a maybe-expectation.
Exactly. It’s once more the how, not the what.
I disagree. Clear communication with intent on guiding expectation can make or break the difference.
Many here have given examples how the written word could have been more accurate while also leaving Fatshark more margin for error (and you always want some margin for error, precisely because we all know things don’t always go according to plan).
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Fatshark communcation logic. It will never make sense to any of us. Ever.
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Poor part-timer Strawhat is gonna come back and find that someone spilled the beans that the update wasn’t ready lmao
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Communicating more would be writing down words that actually clearly convey the information they want to convey. Not writing down words, period, and they end up meaning something else. That’s communicating LESS, actually. Words aren’t inherently communication, the information behind the words is the communication part.
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They aren’t. You can build entire sentences devoid of information, and you can have two sentences side by side, one of which contains more information, and the other less.
It’s just yet another crazy bad faith Badwin moment that you think when people want more communication, that they should be happy with things that are worded so badly the information behind them got lost. Just because it’s words. So it’s communication. The nature of the words doesn’t matter apparently.
It’s not really a damned if you do or damned if you don’t moment, it’s a take a goddamn english lesson moment.
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yeah i can see that. so you’re really like this ALL the time?
I’m not the only one who got the intended gist of the announcement, I really don’t wanna relitigate this with you, and I am once again BEGGING you to learn what a “bad faith argument” is.
Did you really think that was clever enough to put your little emotional outburst on display?
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Some examples of bad faith include: […] a prosecutor who argues a legal position that he knows to be false;
Obviously you’re not a prosecutor but I’m sure you can figure out how it translates into this context. The part where you’re doing this is where you’re pretending that when people ask for more communication, that ANY communication will do, even if it’s confusing, badly worded, or misleading. You actually know that’s not what people want, but you still hold them to that, intentionally misinterpreting the demand for “more communication” in bad faith.
In other words when people say they want Fatshark to communicate more, they don’t mean they want them to up the wordcount, but to deliver more information and possibly better, more relevant information.
So when dragomusic said he thinks the information would’ve been better if they had phrased it in such a way it makes the aspect we debated previously abundantly clear, in this case by leaving out some words, then you telling him “but people want them to communicate more!” just really means you’re trying for some stupid gotcha instead of bringing up a good faith point that engages with the actual meat of what is said.
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